What up yall.  Well, well, well…this Kendrick record has taken over the planet erf.  Yes, I know it is a Big Sean record but he and Jay Electronica are so inconsequential on this record…let’s be honest, its Kendrick’s record.  The thing most people seem to be talking about are the names he mentioned, but in my humble opinion (that is always correct), what was more important are the names that he didn’t mention.  2 Chainz, Rick Ross and Wayne’s names are all missing.  I can only assume that their omission was a direct shot to these dudes.  The first two responses I heard yesterday were also from two dope emcees that weren’t mentioned on Control.  Joell Ortiz had that D cell in his back spittin’ that shiznit over the same beat.  I also really like the B.O.B. record.  He didn’t use the same beat but there is a very familiar cadence used that Bobby Ray kills, revives and runs over with a truck, and then just plays his git-tar for a minute.   The other issue at hand is the claiming of the crown, the top guy, the so called king of New York.  In the history of rap, whoever had “the crown” in NY has widely been considered the best in the biz, the best in the world at the time.  So in that way of thinking, a non-New Yorker could be able to grab that crown.  But I’m sure it felt like Snoop came back kicking over the buildings.  I’m sure that’s what really got to Mr. Yaowa in the 1st place.  Hey, it’s NY’s fault that happened.  You got guys like French Montana, who people think are from the south because of the types of records they make.  If originality was used in the music and yall didn’t make a bunch of “sounds like blah blah blah” records this would never have happened.  The fact is, Kendrick Lamar raps with a strong lyrical sensibility which is a style pioneered on the east coast, in New York specifically.  He has an argument for the title “king” of that style.  Especially out of dudes that have hit records and are in rotation on programmed radio.    Another thing I’ve been seeing is the older heads, folks from my era, “the golden age” of Hip-Hop, the mid 90s, some of us have been very apathetic.  Some of us have seemed to get too comfortable with the idea that good emceeing is over and these new dudes will never measure up to some fictional era where everybody was dope, had content and the radio didn’t play wack records.  Like 95 South didn’t exist, like Freedom Williams never made a rap record, or like Sir Mix-a-lot had bars.  Yall hear the verse and only hear a rap.  I’ve heard, “oh, the verse was OK”, “it’s nothing special”, “he just doesn’t do it for me”, “I’m not impressed”, “he and the rap are overrated”.  Some guy on 92Q last night said…oh it just sounds like Canibus, (someone forward him this BTW). Impact, this is one of the most impactful rhymes I can remember.   Answer this:  What was the last rap verse that had this many folks talking, this many rappers caring about rapping, and this many emcees hitting the studio with a purpose other than making a hit to get on radio?  So on behalf of Kendrick Lamar, you’re welcome old heads, you’re welcome Big Sean, you’re welcome Joell Ortiz, you’re welcome B.O.B., you’re welcome New York and you’re welcome Hip-Hop.  And if you can’t get down with that Your Opinion is Wrong.  Peace